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Home: Video University Forums: Digital Photography for Videographers:
Combined business

 

 


Kaysvideo
Novice

Aug 29, 2005, 4:40 PM

Post #1 of 6 (846 views)
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Combined business Can't Post

We're thinking about expanding our business to include photography. Has anyone offered both video and photo successfully? What are your thoughts?
www.kaysvideo.com


KevinShaw
Veteran

Aug 29, 2005, 6:47 PM

Post #2 of 6 (837 views)
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Re: [Kaysvideo] Combined business [In reply to] Can't Post

My wife and I are just starting up that option now. Seems like an obvious thing to do if you can manage the logistics, and my initial sense is that many couples like the idea of getting both services from one provider. Of course videography and photography are very different activities in some ways, but the basic goal of preserving people's memories is related.


Jeko
Enthusiast


Aug 29, 2005, 9:01 PM

Post #3 of 6 (832 views)
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Re: [Kaysvideo] Combined business [In reply to] Can't Post

Yes.

It is a lot of work, and I am therefore being selective about where we do it, and the frequency. I do see a huge benefit of integrating the best photos into the video liberally.

When booked for video, we use 2 people.... for photo/video, we use 3 people. It is busier, but now that it is becoming more routine it is getting comfortable. I am developing others to pick up things I can't stay on top of, and it is working quite well. Audio is the main thing I still can't let go.

Do you have specific questions?

Jeko

Sony VX2100's, iRivers, M-audio 24/96, Canon 5Ds/20Ds (and too much glass), Vegas6, PhotoShop CS3, Lightroom, etc.


Jeffm
User

Aug 29, 2005, 11:06 PM

Post #4 of 6 (829 views)
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Re: [Jeko] Combined business [In reply to] Can't Post

nothing specific. To us it seems obvious to delve into. For one, so that you can coordinate your video and photo. That way you're not in each other's way, and you can gurantee the best possible coverage. Photo, Video, and Planning seem like the ideal combination of business services to offer. That way you can control, maintain, and achieve a great wedding and footage. In some sense the way you mangage and direct the wedding would fall in-line and be very similar to how a director might direct and cheoreograph their movie.
www.kaysvideo.com


Jeko
Enthusiast


Aug 29, 2005, 11:43 PM

Post #5 of 6 (826 views)
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Re: [Jeffm] Combined business [In reply to] Can't Post

It is still a real life event, and even the best plans are useless somtimes... headphones are a huge advantage.

I have been quite capable of working with all photogs, so I don't really feel that skipping confrontation is the advantage of single source (though I never correct a bride hiring us for both to avoid problems).

The two art forms are very different ways of thinking.... and hard to jump back and forth. I think video is much more looking ahead -- sorta scripting as you roll. Photography is more finding, creating or stumbling on the "right" look for the client/moment. My style mixes with their tastes.

With us doing both photo/video, we are all one team even moreso and we've developed the judgement and refined our communication. Now, we more frequently capture the moments as necessary with the more appropriate medium (yielding priority to one another), or share more seemlessly as warranted.

I also think optimal coverage is more likely to be achieved even with slightly less staffing (3 total as opposed to 2+2) and the results are better too. I think our resulting photography is amoungst the upper 3/4 of local providers, and our videography is amongst the best locally (though the other local videographer has very different style).

Jeko

Sony VX2100's, iRivers, M-audio 24/96, Canon 5Ds/20Ds (and too much glass), Vegas6, PhotoShop CS3, Lightroom, etc.


LeeReeves
User

Aug 30, 2005, 5:00 PM

Post #6 of 6 (798 views)
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Re: [Kaysvideo] Combined business [In reply to] Can't Post

Our company offers both photography and video services.

Few suggestions:

1. Since most brides hire a photographer first, we market photography as our primary service and video as an additional service. That way, we can offer photo only, video only, and combo packages.

2. Research what other photographers in your area (your competitors) are offering: Engagement sessions? Albums? Print sizes? Online Galleries? Negatives on CD?

3. Learn about photography and your camera. You don't need a Master's in Fine Arts, but you do need to know how to take great photos. I enrolled in the New York Institute of Photography's correspondence course and I highly recommend it. You may also want to join WPPI, or DWF.

4. There's a myth that you can't be both a great photographer and videographer. Don't believe it.

I think offering both services is a great idea. Good luck.

Lee