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Home: Video University Forums: Marketing & Business:
Im sure this has been answered a thousand times.

X-Ryan_Meyer
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Apr 6, 2004, 1:29 AM

Post #1 of 5 (888 views)
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Im sure this has been answered a thousand times.	Can't Post

Ok, sorry if this is a repeat question, but any help would be awsome.
I am doing my first commercial this week, It is for an indoor batting cage, I was wondering what I should charge ( 30 seconds of comemrcial ) I plan to spend a day to film , and then however long it needs be to edit.
Also I would like to know what a ROUGH estimate would be for a television station to run the commercial? I would like to have some advice for my client before I head into this thing.
Thanks very much for your guy's time.

X-Dan
Imported Account

Apr 7, 2004, 1:36 PM

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Re: Im sure this has been answered a thousand times.	Can't Post

I price a 30 sec commercial on how long I think I will be shooting/editing for i.e. 3hrs 10 hrs what have you
If you think you can do it in 3 hrs put 5 hrs to cover yourself. I also have contacts at the local TV stations
and the local cable company. It is easy to make those contacts just call the stations and ask for a sales executive
and then briefly tell them who you are!!!
DO NOT!!! and I repeat DO NOT!!! mention to them the company which you are working for some sales people are slime and
would do anything to steal your gig!!!! Believe me I made that mistake once and I will
never do it again! Just ask them what you can get for a rate or have them send you a rate card for their station
Most companies have set prices throughout the day called day parts.
Smooze them and tell them if they can give you a good rate you have several other companies that are interested in
advertising with you and you will pass the spots on to them!

X-Ryan
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Apr 8, 2004, 12:51 PM

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Re: Im sure this has been answered a thousand times. [In reply to]	Can't Post

I noticed most TV stations only take beta sp, what is an easy and non expensive way to get mini dv transfered to beta SP? what would be a rough price estimate?? Thanks in advance!!

X-Dan
Imported Account

Apr 8, 2004, 1:19 PM

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Re: Im sure this has been answered a thousand times. [In reply to]	Can't Post

The best way to do it is to take your camera(Not sure what you shoot on but I use the vx2k) along with a s video cable and audio cables into the TV station and transfered it onto their betaSP deck!
directly from your camera! Usually they are more than gracious to do this!
If you know that you are going to be doing a lot of commercials and would like to purchase a BetaSP deck here are a few options on purchasing one: (Don't be shocked at the prices)
You can check out eBay just type in BetaSP VCR and bid on one. You can also check out another bid site called digibid.com that is a professional site that has a lot of digital equipment on it!
If you are looking for a new one you can expect to pay somewhere between $8,000 and $10,000
Check out B&H out of NYC their website is www.bhphotovideo.com they have good prices
as well as Adorama their web address is www.adorama.com. Good luck!

X-Doug_Graham
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Apr 9, 2004, 9:26 AM

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Re: Im sure this has been answered a thousand times. [In reply to]	Can't Post

If all you need to do is to dub to Betacam SP, and want your own deck, look for a used Sony UVW-1200. The -1800 is also good, but is an editing deck and therefore more expensive.
But for limited use, I go along with having the station do it for you. If they won't, there are lots of production houses that'll do it for a few bucks.
Regards,
Doug Graham