
videobear
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Feb 4, 2006, 10:20 AM
Post #3 of 11
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Re: [hardrock] i think i'm getting fedup
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There are lots of ways to advertise your business. You've mentioned trying three of them, a website, TheKnot and a bridal magazine. Here are some others: - Networking. Talk to everyone you meet about your business. I mean, EVERYONE. Always give them your card. If it's an appointment, not just a casual encounter, leave them a demo. Meet with everyone in your area that's involved with weddings: bridal shops, consultants, reception venues, photographers, DJs, caterers, church offices, florists...you can also join a local businesssman's group, and attend their functions. - Referrals. This is still the best source of business. Unfortunately, it takes time, because you need PAST customers to get referrals for FUTURE clients. - Press release. Write up a story about your business, and submit it to the local papers. - Bridal shows. - Direct mailing. Get mailing lists from bridal shows, or simply watching the engagements section of your newspaper. You can also expand the services you offer. Bob A suggests group events, like plays, dance recitals, cheerleading competitions, sporting events. There's also video scrapbooks, funeral videos, legal video, fim to video transfer services, PAL to NTSC standards conversion. Since you do music, too, there's all the services that field has to offer as well. Original compositions, performances, field recording of live events, studio recording services... The other thing is HOW you market your services. If you post a link to your website, you'll get lots of feedback here on how you are presenting yourself to your potential clients. Regards, Doug Graham Panda Productions
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