Best Shared Videos 2015 That Could Have Been Produced On Low Budgets

These are some of the most shared video ads in 2015. I did not include movie trailers, music videos for popular artists or any videos that are not possible without a large budget. I’ve tried to include only those that could be produced by a videographer like you or me. Most of the Best Shared Videos 2015 could have been produced on very small budgets with prosumer gear.

Android, “Friends Furever” 6,432,921 shares

Best Shared Videos 2015Instead of creating new videos, Android’s “Friends Furever” licensed existing viral videos and repurposed them. This has become the most shared ad of all time. Just a simple YouTube compilation. And you can bet they were thorough about permissions and licensing.

 

Disney Parks, “Disney Characters Surprise Shoppers” – 3,943,997 shares

Best Shared Videos 2015Filming live events is a time tested ad strategy. Because this one runs longer than most at 2 minutes, 16 the editor can use a more natural pacing. You will remember the characters from your childhood.

 

GEICO, “Unskippable

Best Shared Videos 2015This is Adweek’s best ad for 2015. Created for the web, it begins with a joke. Very clever idea which shows your ad doesn’t have to be about the product you’re selling. A fake freeze frame – what a fun technique.

 

“The Collective Project: Robert Downey Jr. Delivers a Real Bionic Arm”

Best Shared Videos 2015While this uses a movie star, it still would have been very effective with a no-name actor or real person.


Ad Council, “Love Has No Labels” 2.7M shares

Best Shared Videos 2015This Ad Council ad hits the emotions with a simple message. Don’t let the expensive X-Ray screen deter you from doing something similar with silhouettes, shadows, or rotoscopes. The X-ray effect wasn’t actually made with X-rays, it was created with motion sensor data, virtual avatars, and real-time 3D animation. Here’s how.

 

“Slap Her: Children’s Reactions” 2.3M shares

Best Shared Videos 2015Simple idea sells an idea. Any videographer with proper releases could use this device.

 

“Unlikely Best Friends”

Best Shared Videos 2015A commercial for Kleenex without showing the product or even talking about it.

Creativity is allowing yourself to make mistakes. Art is knowing which ones to keep. Scott Adams. Think of a simple idea for a video and just try it.

How To Produce A Viral Video

Make videos you really like and are passionate about. Post them on YouTube. Pay attention to viewer reactions. Follow your instincts. Keep making videos. With a little luck, one of your videos will move people to share it.


Keep Reading...

Ricoh S VR Camera

Ricoh Theta S VR Footage

Full HD 360-Degree Spherical Panoramic Digital Camera Here’s what my friend Tim Doherty shot with his Ricoh Theta S. Use your mouse to click and slide the view. The Ricoh Theta S is available on Amazon. The Theta S will shoot 1080p HD at 30fps for up to 25 minutes per charge. It can also […]

Read More
Transfer videotapes

David Pogue says Digitize Those Memory-Filled Cassettes

David Pogue produces videos and writes articles about personal tech issues. His work appears in the NY Times, PBS “Nova,” Yahoo Tech, Scientific American and more. His new article “Digitize Those Memory-Filled Cassettes before They Disintegrate subtitled Bite the bullet and have them digitized—I wish I’d done it sooner. appears in the September 1, 2016 […]

Read More
Duplication and Transfer Business

Start Your Own Video Duplication and Transfer Business

The duplication and transfer businesses are a natural for anyone who produces videos. You probably already own most of the equipment. Why not turn it into profit? And if you don’t own the equipment, this is a low cost business to start. And you can outsource the work. Transferring photos, slides and all kinds of film to DVD, USB drives and the Cloud is a bigger business than you may realize. There’s a reason CVS, Walgreen’s and every other chain offers these services. Because there’s a lot of money in it! But you have many advantages over the corporations – you’re local; you care about you work; and you can turn it around quickly. Check out this business and see if you don’t agree that it’s a creative and profitable business you should pursue.

Read More
iPhone 5s shoots 120 fps slow motion

iPhone 5s Slow Motion Video At 120fps

Slow motion makes nearly everything look better. Apple’s new iPhone 5s can do something no other smart phone cannot do – shoot 120 fps. The Canon 7D, the Panasonic GH3 and G5, Sony NEX 5, 6, 7, as well as my own Sony Ea50 all shoot 50p/60p. Straight out of the camera it looks pretty […]

Read More




Leave a Reply

Your email address will not be published. Required fields are marked *


  • Forbes Magazine calls VideoUniversity one of the best business-to-business sites for digital video production.
  • WINNER
    Videography Magazine's
    "Website of the Month" Award
  • WINNER
    PC Magazine Online "Best Desktop Video Site" Award
  • WINNER
    CyberFilm School's "FOUR STAR" Award