Lytro, Inc. (http://www.lytro.com) unveiled the first Lytro consumer light field camera, introducing a new way to take and experience pictures. Conventional cameras record light rays, but this camera uses a new concept of a light field. A light field completely defines how a scene appears. It is the amount of light traveling in every direction through every point in space.
This dramatically changes photography for the first time since the 1800s. Unlike conventional cameras, the Lytro light field camera captures all the rays of light in a scene, providing new capabilities never before possible, such as the ability to focus a picture after it’s taken.
This evolved from a Stanford University experiment in the 1990s that had 100 camera in a room. The Lytro camera fits in your pocket. It will be available in 2012 in several models and colors starting at $399
The photos are embeddable, in Flash for the web and HTML5 for your smartphone. Click here to see a gallery of examples
Keep Reading...

Digital Video Marketing Is $135 Billion In The US
The size of the video marketing industry may surprise you. It is larger than TV advertising.
Read More
FAA takes first legal action against model airplane pilot
FAA takes first legal action against model airplane pilot. Raphael Pirker was fined $10,000 for illegally
Read More
Brilliant Video Sells Used Honda for $20,000
This video has had over 6 million views in two weeks. They were asking $500 for the car. They received from Carmax a hilarious-but-real offer to buy the car for $20,000. They accepted and sold the car to Carmax. Here’s the Carmax video that bid $20,000 for the car.
Read More
Make a GoPro Look Professional – Put it in a Betacam Camera Body
Go Pro Camera hidden inside an ENG broadcast camera.
Read More