Six Ways to Get Referrals from Satisfied Clients

If your clients love their videos, they’ll tell their friends. Most of your competitors will be satisfied with the amount of referral business they get this way. You can do better. Below are six things you can do right now to get referrals from satisfied clients. While these tips are aimed at wedding videographers, they apply to all producers.

1. Bribe them: Offer them a gift for every referral they send you: a free copy of their video, gift certificates to a local gift shop, a month of Netflix, etc.

2. Ask them to act as a reference: Use your feedback form (included in the book Wedding Video For profit) to get their permission to have prospects call them.

3. Send a thank you note every time a previous client refers someone to you (regardless of whether you get the booking).

4. Send a first anniversary card to each couple whose wedding you’ve filmed.

5. Give the couple a gift-wrapped bottle of champagne or sparkling cider when they come to pick up their DVD or thumb drive.

6. Make it a point to ask them for referrals. Make sure every satisfied client walks out of your office with a handful of your brochures or business cards.

Excerpted from Wedding Video For Profit.


Keep Reading...

FAA Grants Exemptiobns for Commercial Drones

Fed Lawsuits Contest FAA Drone Regulation

FAA Challenged Over Drone Regulation

Read More
NTSB says drones subject to FAA

NTSB says Drone Flights Subject to FAA Regulations

NTSB says drone flights are subject to FAA regulations. Disappoints aerial videographers who fly quadcopters and fixed wing model aircraft.

Read More
Great example of a short business video

A Great Business Video From LLBean

Sometimes simple is better. This is the kind of business video you could do for your clients. It’s effective and relatively easy to produce. There’s no fancy graphics or After Effects work. A simple sound track with VO and one instrument music. Most of the lighting was available light. But just because the video seems […]

Read More
ChromeCast brings YouTube videos to your TV.

Chromecast Delivers YouTube On TV

Chromecast delivers YouTube and more better than expected.

Read More




Leave a Reply

Your email address will not be published. Required fields are marked *


  • Forbes Magazine calls VideoUniversity one of the best business-to-business sites for digital video production.
  • WINNER
    Videography Magazine's
    "Website of the Month" Award
  • WINNER
    PC Magazine Online "Best Desktop Video Site" Award
  • WINNER
    CyberFilm School's "FOUR STAR" Award