Study Reveals Growth of Mobile Video

Growth of Mobile Video

Yahoo has released a new study called “The Migration to Mobile Video.” The study was developed to understand how consumers use mobile video and why mobile video is growing.

The main findings are that:

1. They found that video is growing more quickly on mobile devices more than tablets or PCs. Over half of video viewers use smartphones more often to watch video than they did last year despite smaller screens and short battery life.
2. Ads should be tailored across devices. Most video ad impressions are already being served across devices, but they should be designed for each device.
3. Advertisers should think cross-screen. Video exposures across multiple devices led to higher brand awareness, helped awareness, and favorability.


Click to read the full report.


Keep Reading...

Protect Videos

Protecting Video From Manipulation

Video from security cameras, body cams and many other sources is important evidence for law enforcement. But this once sacrosanct medium is easily manipulated. Right now you can download free software that uses machine learning to perform a convincing digital video face-swap. See

Read More

360° HD Action Camera

A company called JK Imaging has licensed the Kodak name. The agreement enables JK Imaging to manufacture and sell Kodak branded digital imaging products. One of the most intriguing is the Kodak PixPro SP360. It captures 1080p video with a 360º field of view. This 360° HD Action Camera pairs with smart phones via WiFi […]

Read More
Complete Films from Stock Footage

Using Only Stock Footage

All visuals are from stock footage.

Read More
Affordable Skycam

An Affordable Skycam

You’ve seen Skycam in operation in NFL games and in feature films for those remarkable shots that seem to follow the ball in the air. Skycam is a computer-controlled, stabilized, cable-suspended aerial camera system. It maneuvers the camera through three dimensions often over a football field or arena. The camera package weighs over 30 lbs. […]

Read More




Leave a Reply

Your email address will not be published. Required fields are marked *


  • Forbes Magazine calls VideoUniversity one of the best business-to-business sites for digital video production.
  • WINNER
    Videography Magazine's
    "Website of the Month" Award
  • WINNER
    PC Magazine Online "Best Desktop Video Site" Award
  • WINNER
    CyberFilm School's "FOUR STAR" Award