Based on Nielsen’s metered markets, Super Bowl 50 averaged a 49.0 rating, meaning that 49% of U.S. homes with TV sets had the game turned on. That is a remarkable number and no wonder advertisers are willing to spend big bucks for those eyeballs. These are some of the funniest ads to come out of this Super Bowl.
Ten Funniest Superbowl Commercials
The Marmot ad had me searching the internet and click on their web site just to find out what it was. It was the only one that got me to click their website.
The Prius ad was clever and fun because it played against type and reversed the stereotypes. The dog Doritos ad was reminiscent of the Little Rascals, a TV series and feature film from long ago. Travis Braun won the Doritos Crash the Super Bowl contest for that ad. He and his collaborator Jacob Chase won a million dollars and a chance to work with a Hollywood director.
The cube of rubic and Avocados from Mexico was just fun. But I have to say the Doritos Ultrasound Baby ad is hilarious. It was only a finalist in the contest, rather than winner of the Doritos Crash the Super Bowl contest, even though I think it is the funniest.
For 10 years, Doritos’ “Crash the Super Bowl” contest offered anyone a chance to win $1 million and their own 30-second spot. But PepsiCo is shutting it down. While we do not expect to see another million dollar prize anytime soon, there are other video contests that pay. For example, NASA and the Houston Cinema Arts Society offer filmmakers a chance at a $10,000 prize for a video that features real NASA footage. For more information see http://cinespace16.org/.
More Than A Camera This company, which makes the camera we videographers love, just made the largest initial public offering of a consumer electronics company in more than 20 years! On the first day of trading the new stock (GPRO) jumped up more than 30%. The only other consumer electronic company to go public was […]Read More
I've written a lot about quadcopters, most notably Quadcopters, Cameras, and the Law. Today, some fool didn't obey the law, common sense or common decency. Monday evening a quadcopter took off from a high-rise terrace in mid-town Manhattan during evening rush hour. It flew 300 to 400 ft in the air past luxury apartment buildings as well as business buildings. 3 minutes later it crashed in the street nearly clipping a businessman.Read More
GoPro introduces 2 new GoPros and a Drone. The new Hero 5 Black ($399 )includes a 2-inch touch screen display. The new Hero 5 Session ($299) is intended as an entry level camera. Both cameras have built-in waterproof casings, good for up to 10 meters. Both cameras can shoot 4K video at 30 frames. The […]Read More