Based on Nielsen’s metered markets, Super Bowl 50 averaged a 49.0 rating, meaning that 49% of U.S. homes with TV sets had the game turned on. That is a remarkable number and no wonder advertisers are willing to spend big bucks for those eyeballs. These are some of the funniest ads to come out of this Super Bowl.
Ten Funniest Superbowl Commercials
The Marmot ad had me searching the internet and click on their web site just to find out what it was. It was the only one that got me to click their website.
The Prius ad was clever and fun because it played against type and reversed the stereotypes. The dog Doritos ad was reminiscent of the Little Rascals, a TV series and feature film from long ago. Travis Braun won the Doritos Crash the Super Bowl contest for that ad. He and his collaborator Jacob Chase won a million dollars and a chance to work with a Hollywood director.
The cube of rubic and Avocados from Mexico was just fun. But I have to say the Doritos Ultrasound Baby ad is hilarious. It was only a finalist in the contest, rather than winner of the Doritos Crash the Super Bowl contest, even though I think it is the funniest.
For 10 years, Doritos’ “Crash the Super Bowl” contest offered anyone a chance to win $1 million and their own 30-second spot. But PepsiCo is shutting it down. While we do not expect to see another million dollar prize anytime soon, there are other video contests that pay. For example, NASA and the Houston Cinema Arts Society offer filmmakers a chance at a $10,000 prize for a video that features real NASA footage. For more information see http://cinespace16.org/.
Atomos Ninja 2 Captures Pro Res/DNxHR for under $300 First Pro-Res/DNxHR monitor-recorder under $300 The new Ninja 2 from Atomos captures Apple ProRes and AVID DNxHD recording from HDMI cameras for less than $300. The monitor-recorder allows any HD camera to record to a pro format. It avoids the internal MPEG compression. Your output goes […]Read More
I've written a lot about quadcopters, most notably Quadcopters, Cameras, and the Law. Today, some fool didn't obey the law, common sense or common decency. Monday evening a quadcopter took off from a high-rise terrace in mid-town Manhattan during evening rush hour. It flew 300 to 400 ft in the air past luxury apartment buildings as well as business buildings. 3 minutes later it crashed in the street nearly clipping a businessman.Read More
Photographing light trails at night has been a popular technique of both still photographers and videographers. We’ve all seen the light trails of night traffic in a time lapse video. Light painting in still photography can be done a couple of ways. One way is to take a long exposure and move the lights during […]Read More