“The Greatest Music Video Ever Made!”

That’s what film critic Roger Ebert calls it. This remarkable YouTube video has racked up nearly 3 million views in just two weeks, and has received favorable press from all the U.S. news networks and many international news sources. Some talented people from Grand Rapids, Michigan produced the video in answer to a recent Newsweek allusion that Grand Rapids was a “dying city.”

Urban artist and Grand Rapids native Rob Bliss designed this awesome nine-minutes-plus lip-synch production to be shot in one single, sweeping take. It includes thousands of Grand Rapids celebrities and residents, a marching band, kayakers, fireworks and much, much more -all carefully choreographed from start to finish.

The video had a $40,000 budget which was underwritten by local sponsors. Bliss directed five takes; the last one was the keeper. As one viewer said, “I wish EVERY American City had as much pride as Grand Rapids.” The video will bring a tear to the eye of anyone with an ounce of civic pride… and certainly should provide some serious food for thought for ambitious videomakers and producers!

How Did They Stage This?

Watch “The Grand Rapids LipDub” once with the sound off, and imagine the directions that are being shouted to the groups of performers, each waiting their cue to jump into the event. The video was shot from a John Deere Gator by a cameraman wearing a Steadicam. He jumps off the Gator at various points in the production, and finally backs into a helicopter cargo bay for the final aerial sequence.

This video was a complex production that was very well planned and executed. Just read the end credits to get an idea how many people it took to make.

Here’s a behind-the-scene look at the making of the video: http://youtu.be/5mEfDka4w6Mheighth

Keep Reading...

5 Local SEO Tips For Video Producers

Make your video production company come up in the top five search engine results in your region.

Read More

Home Movies Day

If you are transferring home movies (either film or video) as a commercial service, you should know about the non-profit Center For Home Movies . They sponsor Home Movie Day which will be on October 17, 2015. The site also will show you some possibilities you may not have considered. For instance numerous feature-length documentaries […]

Read More

YouTube Red Ad-Free

Here’s how YouTube Red describes their new offering: Enjoy ad-free and music videos whenever you sign in to YouTube or a YouTube app—on your mobile device, desktop, or enabled TV. Save videos and songs on your mobile device to watch offline. Connect with your favorite gamers without the ads. $9.99/month 1-month free trial. While we […]

Read More
black betty camera

Black Betty Camera

The Black Betty Camera looks like a 16mm film camera, but it's a custom-designed housing that includes a Silicon Imaging SI-2K Mini Camera Head and an Apple Mac Mini. The camera head produces digital cinema class 2048x1152 resolution. The SI-2K Mini camera head has been as a second camera in films like Slumdog Millionare and 127 Hours.The small form Mac Mini is Apple's first computer to include an HDMI video port.

Read More




Facebook Comments

Leave a Reply

Your email address will not be published. Required fields are marked *


  • Forbes Magazine calls VideoUniversity one of the best business-to-business sites for digital video production.
  • WINNER
    Videography Magazine's
    "Website of the Month" Award
  • WINNER
    PC Magazine Online "Best Desktop Video Site" Award
  • WINNER
    CyberFilm School's "FOUR STAR" Award