Are You A Video Producer Without a Promotional Video on YouTube?

Let’s change that starting today! You have nothing to lose and a lot to gain. First, brainstorm some short video ideas that would promote your business. You can and should do more than one so start a file of ideas.

One type of promotional video that always helps is a testimonial from one of your satisfied customers. Or you could give away free information, lessons and mini courses. Of course you could also do a comedy or spoof video that promotes your business to the right viewers.

Make it look and sound better than a typical YouTube video. Pay close attention to the lighting. Three or four point lighting is best, but available light can look very good if you choose it carefully. But please no fluorescents. This has to look good. Also choose a good looking background. Use a lavaliere mic so your video sounds a 100 times better than most.


Edit the video and choose only the best section or sections. Use a lower third to identify the person speaking then superimpose your web address or other contact information.

Go to the YouTube “Signup” page at http://www.youtube.com/signup?next=/ choose a username and password, and enter your information. Then click the “Sign Up” button and you’re done. When you upload a video, choose “high quality” rather than the default low quality. It’s in the account settings under video playback quality.

To use YouTube for promoting your business, you’ll also want to create a channel. Design your channel so it looks professional just like designing your web site, but easier. Here’s an example http://www.youtube.com/user/valsartdiary

YouTube has some powerful networking tools you’ll want to use such as sending messages to other users, commenting on videos you like, share channels, and more. Then let everyone else know about your YouTube videos. You may also want to host the videos yourself or on sites like vimeo.com to achieve better quality, either way the first step is to produce videos. What are you waiting for? Go get ’em!


Keep Reading...

New GoPros And A Drone

2 New GoPros And a Drone

GoPro introduces 2 new GoPros and a Drone. The new Hero 5 Black ($399 )includes a 2-inch touch screen display. The new Hero 5 Session ($299) is intended as an entry level camera. Both cameras have built-in waterproof casings, good for up to 10 meters. Both cameras can shoot 4K video at 30 frames. The […]

Read More
Android

Best Shared Videos 2015 That Could Have Been Produced On Low Budgets

These are some of the most shared video ads in 2015. I did not include movie trailers, music videos for popular artists or any videos that are not possible without a large budget. I’ve tried to include only those that could be produced by a videographer like you or me. Most of the Best Shared […]

Read More
Farnsworth Invented Television

Happy Birthday to the Man Who Invented Television

Philo Taylor Farnsworth (August 19, 1906 – March 11, 1971) was an American inventor and television pioneer. Today he would have been 109 years old. To read about the man who invented television and how he did it, click here.

Read More
homemovieday

Home Movies Day

If you are transferring home movies (either film or video) as a commercial service, you should know about the non-profit Center For Home Movies . They sponsor Home Movie Day which will be on October 17, 2015. The site also will show you some possibilities you may not have considered. For instance numerous feature-length documentaries […]

Read More


Leave a Reply

Your email address will not be published. Required fields are marked *


  • Forbes Magazine calls VideoUniversity one of the best business-to-business sites for digital video production.
  • WINNER
    Videography Magazine's
    "Website of the Month" Award
  • WINNER
    PC Magazine Online "Best Desktop Video Site" Award
  • WINNER
    CyberFilm School's "FOUR STAR" Award