Category Archives: Business of Video

Study Your Competitors

I’ll never forget the marketing person from one of my biggest video production contracts. After I won the contract, I met often with Paula, the marketing person, to outline a script and to plan the video. At one point I asked something about my competitors for this job. She surprised me by asking if I’d […]... Keep reading >


Kodak High Speed Photo Scanner

As my transfer business has grown, I’ve kept an eye out for additional services to offer my clients. Video and film were my mainstays. Then I added slide transfers. I had thought a lot about offering photo scans as well, but you can’t do that service with a flatbed scanner because it simply takes too […]... Keep reading >


85% of Facebook Video is Viewed Without Sound

Every day some 8 Billion videos are viewed on Facebook, but most of them are viewed silently. As you probably know, video on Facebook plays automatically, but the sound is off by default. And most people really do not want to turn the sound on. So if you’re trying to promote anything with a video […]... Keep reading >


My Video Transfer Business

My video transfer business has grown from just doing video to DVD to film and photo transfers. The related services help the customer and grow the business. ... Keep reading >


August 24, 2016 | Business of Video | | Comments

David Pogue says Digitize Those Memory-Filled Cassettes

David Pogue produces videos and writes articles about personal tech issues. His work appears in the NY Times, PBS “Nova,” Yahoo Tech, Scientific American and more. His new article “Digitize Those Memory-Filled Cassettes before They Disintegrate subtitled Bite the bullet and have them digitized—I wish I’d done it sooner. appears in the September 1, 2016 […]... Keep reading >


Commercial Drone Use Now Legal

Commercial Drone Use Is Now Legal... Keep reading >


Produce Video For The NY Times

Get Ready To Produce Video For The NY Times You can produce video for the NY Times. If you can point to a short doc or samples on the web and can pitch an idea, you could produce an OP-Doc for the NY Times. Op-Doc is short for opinionated documentaries. They are typically 5 -10 […]... Keep reading >


Sell Time Lapse

Sell time lapse video services just as you would any other video service for business.... Keep reading >


Lufthansa & DJI Develop Commercial Drone Technology

Lufthansa and DJI Drone Technology Lufthansa Aerial Services, a division of Lufthansa Consulting, today signed a deal with DJI to use the world’s leading drone-maker’s aerial platforms to develop commercial applications for its key customers. A recent pilot project to inspect rotor blades on wind turbines was just completed by the Lufthansa and DJI. Other […]... Keep reading >


March 15, 2016 | Business of Video | Comments

How To Sell Video Production Services

Your ability to sell video production services determines how well your business does. So it’s definitely worth your time to master some techniques. When you are talking to potential video clients, you want to close the deal as soon as possible. But you have to eliminate the “tire kickers” who may honestly want a video […]... Keep reading >



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