This is another simple technique that can produce powerful, dazzling business videos. We’ve all seen nighttime city traffic time lapses which, while they are always fun to watch, have almost become a cliche. But time lapses are not just eye candy. Look at this short Instagram video for Ben & Jerry’s ice cream.
Could you use this technique to promote a client’s business? Can you think of other products you could thaw in time lapse? If you wanted to show how waterproof and cold-proof a device is, this could be a good way to do it in a very short video. There are so many ways to use time lapse in business videos. For more information see “How To Use Time Lapse Scenes in Business Videos”
Sometimes simple is better. This is the kind of business video you could do for your clients. It’s effective and relatively easy to produce. There’s no fancy graphics or After Effects work. A simple sound track with VO and one instrument music. Most of the lighting was available light. But just because the video seems […]Read More
Facebook video views now challenging YouTube. Advertisers delight.Read More
The Lytro Cinema camera captures all the rays of light within a scene. This may not sound unusual, but no other camera can do this. This provides enormous power to the creative process. Every pixel is captured with color properties, directional properties, and its exact placement in space. This creates video in a 3-D space […]Read More