SEO for Video

Whether you do any search engine optimization (SEO) for your client’s video or not, it is worth understanding how to get more attention for a video.

Search Engine Optimization or SEO is the process of affecting the visibility of a website, web page, or video in a search engine’s unpaid results – often referred to as “natural,” or “organic,” results. Being on the first page of the Search Engine Results Page (SERP) brings many more visitors to a page than being on the second or later SERP pages. Researching the best keywords is the beginning of this process we’ll call SEO for Video. Here’s an abbreviated instruction on how to do keyword research:

1. Make a list of important, relevant topics based on what you know about your client’s business…
(five more steps in the book)

Excerpted from Marketing With Digital Video.

Keep Reading...

Crash This Drone

Go Ahead Try and Crash This Drone

The new DJI Phantom 4 claims to have a crash avoidance system. And for $1400 you would think it should. Well, some crazy guys over at TechSmartt needed to test that claim. Can they crash this drone? Fortunately they made a video to document their attempts. And besides their attempts to crash this drone, the […]

Read More

GoPro Goes Public

More Than A Camera This company, which makes the camera we videographers love, just made the largest initial public offering of a consumer electronics company in more than 20 years! On the first day of trading the new stock (GPRO) jumped up more than 30%. The only other consumer electronic company to go public was […]

Read More

Canon EF to Black Magic Pocket Cinema Camera Active Metabones Speed Booster

Blackmagic Pocket Cinema Camera now has an Active Speed Booster for Canon EF lenses. This opens up a vast array of great lenses.

Read More

Leave a Reply

Your email address will not be published. Required fields are marked *

  • Forbes Magazine calls VideoUniversity one of the best business-to-business sites for digital video production.
    Videography Magazine's
    "Website of the Month" Award
    PC Magazine Online "Best Desktop Video Site" Award
    CyberFilm School's "FOUR STAR" Award