Every day some 8 Billion videos are viewed on Facebook, but most of them are viewed silently. As you probably know, video on Facebook plays automatically, but the sound is off by default. And most people really do not want to turn the sound on. So if you’re trying to promote anything with a video […]... Keep reading >

Before you check out the new Google Earth, make sure you are first running Google Chrome on your desktop or Android on your phone. iOS will be available soon. Last year Google released a VR version of Google Earth. This new version is no longer a separate app, but a web site https://www.google.com/earth/ . This […]... Keep reading >

Unlike conventional rectangular or square video, the world we live in is 360 degrees, just look around. 360 degree cameras let you record everything going on around you at once. And if your clients haven’t asked about it yet, they probably will. With a VR headset, such as the Samsung Gear VR or Google Cardboard, […]... Keep reading >

Filming in zero gravity takes a lot of planning as you can see in this OK Go music video. It was filmed in a Russian transport jet. The result is their music video Upside Down & Inside Out. ... Keep reading >

These cheap lighting tricks will help you make better-looking videos for just a few dollars. ... Keep reading >

Most consumers looking for TV sets are going to look for 4K sets, even though 4K resolution is only visible on really big screens. It’s true that 4K TV delivers four times the amount of information in a video frame as a HD display. But what is often overlooked is the importance of high dynamic […]... Keep reading >

The Steadicam® is now 40 years old. The Steadicam was invented and developed by Garret Brown who won 5 Academy Awards for it. Let’s look at some of the high points of its contribution to the film and video language. The first use of a Steadicam was in the film Bound For Glory about the […]... Keep reading >

The OK Go One Moment Music Video proves the importannce of planning and mathematics in extreme slow motion.... Keep reading >

HTML5 video is the new standard replacing Adobe Flash for web video.... Keep reading >

The Zapruder film is a silent, 8mm color motion picture sequence shot by private citizen Abraham Zapruder with a home-movie camera. Zapruder filmed President John F. Kennedy’s motorcade as it passed through Dealey Plaza in Dallas, Texas, on November 22, 1963. This film unexpectedly captured the President’s assassination. In 1997 McCrone Associates worked with the […]... Keep reading >