Business of Video

What's A Nice Video Person Like You Doing In The Newsletter Business? Making Money! By Steve Yankee I know exactly what you're thinking. "I'm in the video business. Why should I choose a print vehicle, like a newsletter, for my promotions?" Good question. And what...

By Steve Yankee Back when I was young, I had a boss who had lists of lists. While I thought nothing about hiring a crew of studio musicians and walking into a sound studio with only a vague idea of what music theme we'd produce for an industrial video soundtrack, Al...

Guerrilla Tactics That Will Give You A Good Credit Rating By Jim Bridges COTU ,The Information Pages Obtaining credit can be incredibly easy or extremely difficult. Once you have established credit, it can open doors of opportunity you never even considered. Credit...

His name was Walt Disney If you've ever been fired, failed in business, bankrupt, you should read the story of Walt Disney. (1901 - 1966). American cartoonist, film producer. In 1928, he created the character Mickey Mouse, in "Steamboat Willy," pioneering the concept...

By Steve Yankee If you don't have a demo reel --or you've got one that isn't doing the job --don't feel like the Lone Ranger. A good demo is a rare commodity in our business, simply because we're like the shoemaker of legend. Many times we're simply too busy making...

By Steve Yankee As an individual who once had much, much more than my fair share of credit card debt (they call it "revolving credit" --I usually call it by a couple of stronger names), I know that using the plastic can be all too easy at times. You don't have to...

Excerpted from the book Wedding Video for Profit (revised version in the works) Referrals are the key to a profitable wedding video business. Unlike ads, referred clients costs nothing to book and much of the selling has often already done for you. With referred...