Using Yard signs for video services may seem like a stretch, but they can be a great way to advertise video transfers and other consumer services! Lawn signs are used for local advertising, most commonly in real estate and election campaigns. But some of our customers...
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LinkedIn For Video Producers
Did you know that in 2014 the median income on LinkedIn was $75,000 per year? On Facebook, the median income was less than half that amount - $35,000 per year. LinkedIn for video producers looking for clients, is a no-brainer. But LinkedIn is underused by many video...
Million Dollar Penalty To Drone Company
FAA is Proposing a $1.9 Million Civil Penalty Against SkyPan International for allegedly unauthorized unmanned aircraft operations. This is the largest civil penalty the FAA has proposed. The FAA alleges that SkyPan conducted 65 unauthorized operations in NY City and...
Amazon S3 and CloudFront For Video
Amazon S3 (Simple Storage Service) is an online file storage web service which is very large and fast. Clients include NASDAQ, the stock market exchange, and Netflix among others. Amazon Web Services enables Netflix to quickly deploy thousands of servers and terabytes...
The Video Thumbnail
This is the still photo (ostensibly from the video) that is shown with the title and description in Google and other searches. On YouTube, you will often see what appears to be a bare-breasted woman in the small video thumbnail. This leads some to watch the video, not...
SEO for Video
Whether you do any search engine optimization (SEO) for your client's video or not, it is worth understanding how to get more attention for a video. Search Engine Optimization or SEO is the process of affecting the visibility of a website, web page, or video in a...
Promoting Videos & Streaming Video
Producing a great video is only half the battle. The target audience must find that video. Some obvious ways to promote the video include linking to it in newsletters, websites, and printed materials. An email signature could include a short enticing title and link to...
Time Lapse in Business Videos
This is another simple technique that can produce powerful, dazzling business videos. We've all seen nighttime city traffic time lapses which, while they are always fun to watch, have almost become a cliche. But time lapses are not just eye candy. Look at this short...
Commission An Animator
For many video projects it may be smarter to commission an animator and manage the job rather than doing it yourself. You can find animators online through sites such as https://www.upwork.com/ . But there are some real advantages to working with a local animator in...
Shooting Outdoors
Murphy’s Law is still waiting to ambush you when you work outdoors so, no matter how sunny the forecast, always bring a couple of garbage bags to cover the camera in case it rains. When shooting for a long time in hot sunlight, a dark camera can absorb lots of heat...
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